Collecting Farm-sourced Data on Pest and Disease Pressure: Difference between revisions

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Contact: Michael Gifford, [[NIAB]] <Michael.Gifford@niab.com>
Contact: Michael Gifford, [[NIAB]] <Michael.Gifford@niab.com>


Collecting data from farmers relating to crop diseases and pests is routine.  What has yet to be effectively developed is a real-time system for farmers to report problems as they find them in the field.  The barriers to doing this are the ease of use of any application and concerns around how the data will be used once reported.
 
The benefits to the industry of accurate, timely reporting are significant. There is the potential for a significant reduction in crop losses, a reduction in the use of crop protection chemicals and a greater understanding of how crop diseases and pests develop and spread geographically and temporally.
 
The challenge is to develop a mobile reporting app with an intuitive and rapid user interface.  You will need to develop an understanding of what interest and incentive farmers have to report issues and the barriers that prevent this reporting.
Farmers routinely provide data on crop disease and pests but not in real-time, as they are discovered in the field, due to problems of ease-of-use and concerns around how data will be used after being reported. Accurate, timely reporting could significantly reduce crop losses, use of crop protection chemicals, and produce better understanding of how crop diseases and pests develop and spread, geographically and temporally. Your challenge is to develop a mobile reporting app with an intuitive and rapid user interface, based on an understanding of the  incentives and barriers farmers face in reporting issues.

Revision as of 21:58, 19 November 2019

Contact: Michael Gifford, NIAB <Michael.Gifford@niab.com>


Farmers routinely provide data on crop disease and pests but not in real-time, as they are discovered in the field, due to problems of ease-of-use and concerns around how data will be used after being reported. Accurate, timely reporting could significantly reduce crop losses, use of crop protection chemicals, and produce better understanding of how crop diseases and pests develop and spread, geographically and temporally. Your challenge is to develop a mobile reporting app with an intuitive and rapid user interface, based on an understanding of the incentives and barriers farmers face in reporting issues.

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